About Us
Our extensive experience in the Amazon region spanning over 30 years in the agroindustrial sector.
History and Legacy

We began in Lago Agrio with the dream of a young Zamorano engineer: to develop our farm and industrialize our products. We started with tilapia farming.

We imported high-quality tilapia genetics from the United States and promoted tilapia farming in the Ecuadorian Amazon, boosting regional development. In partnership with the Nueva Loja Prefecture, we trained over 2,000 people in tilapia management and production.
Nace oficialmente Agroindustrias González, con el propósito de organizar y fortalecer la producción agroindustrial y comercial. Iniciamos la cría de cerdos y su procesamiento, dando origen a nuestra primera fábrica de embutidos en la Amazonía ecuatoriana. Nos convertimos en representantes exclusivos de TOPIGS NORSVIN, la reconocida marca global de genética porcina.
With this alliance, Topswine was born in 2007, a new branch of the company dedicated to the breeding and marketing of swine genetics throughout the country.

We expanded within the Ecuadorian Amazon. In Borja, Baeza canton, we established our swine genetics unit, taking advantage of sanitary and isolation conditions. This led to the creation of Ecuador’s first nucleus of grandparent swine.

We rebuilt and expanded our swine infrastructure based on animal welfare, adopting European standards. In aquaculture, we developed genetic technology with tilapia “supermales,” optimizing production.
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In the face of the Covid-19 pandemic, we reinvent ourselves and create Market d'Lago Connecting producers and consumers directly to bring fresh food from farm to table. We also earned our first certification. Welfair ensuring animal welfare on our pig farm.

We celebrate 30 years with new projects underway: expanding Market d’Lago with more locations, optimizing operations with a new meat processing plant, and developing a research and training center.
From the Amazon
What began as a family dream in one of Ecuador's most neglected regions has transformed into a leading company in animal production, genetics, and sustainability.
In this video, Jorge González, its founder, tells us how he built a story that today impacts hundreds of families. Press play and discover how Agroindustrias González was born.
Our MISSION
To feed your family with human, animal, and environmental well-being.
Our VISION
To become a benchmark in disruptive food production, with innovation, sustainability, and responsibility.
NUESTROS VALORES
- Somos amazónicos comprometidos con el desarrollo de la región.
- Nuestra prioridad es el bienestar humano.
- Somos apasionados por lo que hacemos
- Criamos con bienestar animal.
- Cuidamos el medio ambiente.
- Producimos alimentos de la mejor calidad.
- Innovamos, la mejora es nuestra única constante.
- Somos honestos, éticos y transparentes.
Professionals Committed to the Planet
Behind every product are committed and passionate people with knowledge and experience. Our people are the driving force behind the company, enabling us to offer the best to our customers and contribute to the development of the Ecuadorian Amazon.
We believe that your education and training are essential to staying ahead of the curve. Sixty percent of our team are women, who contribute with their effort and commitment, reflecting the principles and values that distinguish us.